In today’s “gig economy,” Fiverr has quickly become a more obvious opportunity for young people.
Its ease of use, huge audience and huge pool of highly talented providers make it a go-to solution for entrepreneurs of all abilities, allowing people to do everything from making a decent living to huge full-time income.
To that end, if you’ve heard of Fiverr, or are looking for ways it can potentially help you make the most of your time and skills – it’s definitely an opportunity worth looking into. This tutorial is going to explain what Fiverr is, how it works and what it means for job providers around the world.
Founded in 2012, Fiverr has grown to over 3 million listings, headquartered in Tel Aviv, Israel. The company’s name derives from the starting price ($5) for each of its listings – although a common misconception is that this is the “only” price you can list your services for. The reality is you can list services for up to $1,500+ The $5 price is just a token startup fee.
The approach is by empowering “providers” to list their services as “gigs”. In these gigs, providers promise to perform tasks ranging from digital marketing likes to creative writing for a nominal fee.
The customer pays the provider, the money remains with Fiverr until the job is completed. The provider then has a fixed amount of time to deliver their work to the customer. The customer can then request a review, or simply provide a “star” rating for the service they received.
The most important thing to remember about Fiverr’s business model is that it’s small and sharp. People go there for “normal” work and usually don’t pay for anything too ambitious. Although it started as a simple way to make quick money as a struggling student, it quickly grew into the huge platform we see today.
Some of the most popular services purchased on Fiverr are copywriting and creative/article writing. People want native English writers to create “perfect” copy for their product listings, websites, and general business portfolios. Providing these services on the platform gives you a direct way to earn an extra few-hundred dollars with relatively little cost.
If you are interested in how it works, here are 3 tips you can use to get ahead on the platform
The most important thing (for long-term growth) is to be personal. Using your face, credentials and original portfolio is one of the most important ways to get promoted on the site. While you can make progress by being anonymous — or hiding a company name — it’s a good option to make sure you’re investing in yourself. Some of the top sellers on the site are people who just put up their credentials and offer a service
Do you know what to sell?
Instead of trying to copy what other people are doing, sell what *you* know. It takes several attempts to get a gig that people will actively look for (for example, my friend was a financial guy and I set up a Fiverr gig for him to sell “cryptocurrency” articles – orders started coming in very quickly). The most important thing to say with this is that if you try to “fit in” you’ll basically end up doing things that aren’t really your strengths. Instead, you need to put your best foot forward in a really creative way (so people find you).
Finally, you need to keep trying new gigs, new ways to promote your work, and new ways to portray what you’ve done before. There is no point in stalling as it wastes your time and ends up getting nowhere.
The most important thing to remember is that you can sell what everyone else is buying (which usually leads to short-term success). If you have real skills, you can leverage the Fiverr opportunity to enhance your underlying brand.